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DTSTART;TZID=Europe/Rome:20251030T080000
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UID:42313-1761811200-1767124800@www.sma.unipr.it
SUMMARY:MUST\, Italy's first Museum of Natural Historiography\, opens its doors
DESCRIPTION:The MUST\, the Museum of Natural Historiography of the University of Parma (Via Università\, 12)\, has been inaugurated. Modern\, immersive\, sensory and inclusive: strongly desired by the University and financed by the PNRR of the Ministry of Culture\, the new exhibition is the result of the redevelopment of the University’s Natural Historiography Museum – now housed in a single\, fully accessible location – and is unprecedented in Italy\, as the entire collection has been expanded and rearranged into a grand naturalistic narrative that\, following a timeline\, chronologically reveals its scientific\, technological\, historical and aesthetic development through the lives and collections of its protagonists. It is not a revolution\, therefore\, but a true evolution\, since the exhibition is completely immersed in its historical context and\, through evocative displays\, shows how the vision of nature and\, with it\, the concept of exhibition design has changed over the centuries\, from the first private collections to the museum as a public institution. \n‘What we are proposing with MUST\,’ explains Paolo Martelli\, Rector of the University of Parma\, “is not just a renovated museum but a new one: characterised by a new vision\, a new approach\, a new organisation of materials and a new underlying spirit. An inclusive\, accessible\, immersive space\, not only for contemplation but also for interaction\, not static but dynamic: a living space that aims to be a 360-degree cultural hub and an important point of reference for the city\, the region and beyond. We strongly believe in this\, not least because this museum is part of the city’s heritage and houses an extremely valuable cultural corpus: with this intervention\, we have sought to enhance it to the fullest. \n‘Rethinking the Natural History Museum was a fascinating challenge\,’ says Davide Persico\, Scientific Director of MUST. “The analysis of the collections and the continuous dialogue with the concept of time led us to favour a historiographical approach\, capable of highlighting the protagonists who founded and transformed the museum. This vision gave rise to the Museum of Natural Historiography\, a unique institution in Italy and abroad. The exhibition recounts the lives of the figures who have marked its history\, the transformation of scientific knowledge throughout different eras and the evolution of natural history museums from their origins to the present day. The result is an innovative project that combines memory\, research and dissemination\, becoming a real feather in the cap for the University and a new cultural and educational destination for the city of Parma.” \nThe inauguration will take place on Thursday\, 30 October. The first stop is in the Aula Magna\, with speeches by Rector Paolo Martelli\, Delegate for Museum Activities Donato A. Grasso\, Scientific Director of MUST Davide Persico\, and architect Maria Amarante\, who curated the exhibition\, followed by a lecture entitled “Uomini da quando? (Humans since when?)” by Guido Barbujani\, geneticist and professor at the University of Ferrara. This was followed by the ribbon cutting and the inaugural guided tour. \nHere is the programme for the coming days \n31st October. This is an “educational day” dedicated to scientific dissemination and discovery at MUST\, with a packed schedule of activities designed for students of all levels\, but also open to the general public: meetings\, conferences and guided tours taking place in the university classrooms and museum exhibition spaces\, covering naturalistic\, historical and museum-related topics. \n1st November. The doors of MUST will open to the public with a day of free admission and guided tours available upon reservation: an opportunity to explore the collections and learn about the history\, science and curiosities they contain. \nThe Museum of Natural Historiography \nContemplation\, interaction\, immersion and\, above all\, inclusion. These are the key principles that led to the creation of MUST\, a lively space entirely geared towards visitors\, capable of evoking the past as the cornerstone for the creation of the museum of the future. The term Naturalistic Historiography – most likely used for the first time – emphasises how\, through a journey through time\, it is possible to recount the protagonists\, their work and their vision of Natural History in different eras. Thus\, the intertwining stories of the figures who founded and contributed to the growth of the former Natural History Museum of the University of Parma\, from the second half of the 18th century to the present day\, and their collections are recontextualised and enhanced by a chronological\, historiographical and sensory journey of great impact and modernity\, in step with the evolution of knowledge and modern sensibilities. In a unique location at the University’s headquarters (the previous museum was fragmented into two locations)\, MUST also serves as a new space for scientific\, anthropological and other types of research\, with a focus on disseminating the principles of biodiversity\, environmental protection and cultural exchange\, and as a starting point for new intersections between museum collections and debates on sustainability and the role of the scientific community in relation to society. \nFrom a museological point of view\, this was made possible by comparing and implementing the different theoretical positions on exhibition design that have emerged in recent years\, leading to the isolation and enhancement of three main values at MUST: \n\ncontemplation\, guaranteed by the exhibition layout. The collection comprises around 6\,000 items on display\, many of which were previously inaccessible but have now been restored to their former glory and given new importance and prestige through their enhanced positioning;\nInteraction\, based on the presentation of concepts (display of knowledge\, scientific approach\, performance space\, dialogic logic)\, with the introduction of multimedia elements that create a direct relationship between the visitor and the story being told. In this specific case\, these are animated scenes\, with the protagonists of the various sections – played by actors in costume – recounting their collections in the first person\, but also describing the characteristics of the museum in its own era according to contemporary tastes and sensibilities;\nthe immersion\, which stems from the exhibition of environmental installations\, as is the case with the two spectacular wunderkammern\, the salon of Maria Luigia of Habsburg and the studies of Pellegrino Strobel and Angelo Andres\, capable of guaranteeing visitors a total aesthetic experience\, catapulting them into the atmosphere of the time in a fascinating journey through the centuries.\n\nIn terms of accessibility\, MUST far surpasses the previous museum\, removing physical\, cognitive and sensory barriers to allow all types of visitors to enjoy a fully independent visit. This has been made possible by creating a barrier-free access route on both levels of the museum building: on the ground floor\, the single entrance\, marked by a tactile floor path\, benefits from a new ramp and lift adapted to the needs of visitors with motor and sensory disabilities; on the first floor\, sensory and cognitive accessibility to the collections is guaranteed by the installation of new display cases at a height suitable for children and visitors in wheelchairs\, the introduction of tactile maps and detailed audio guides for the visually impaired\, and the use of digital explanatory aids that allow the deaf to enjoy videos in Italian Sign Language (LIS). \nThe stages of wonder \nThe extraordinary journey of MUST begins on the ground floor of the main building of the University of Parma and takes place on two levels. The collection is revealed to visitors through seven themed display cases dealing with highly topical naturalistic issues – anthropogenic and climatic extinctions; environmental protection and sustainability; museums and biodiversity; CITES and illegal trade; private collecting; geographical expeditions; evolution – which aim to introduce visitors to the more immersive and structured tour of the upper floor. Also on the ground floor is a palaeontology section\, with significant and impressive finds\, including a dolphin bearing the marks of predation by a great white shark – the only one of its kind in the world – and the extraordinary\, almost complete skeleton of an eight-metre whale\, both dating from the Pliocene epoch (2.6-5.3 million years ago)\, fossils from the Po floods and Pleistocene mammals.\nOn the upper floor\, the promise of a primarily sensory journey through the past\, present and future is revealed with incontrovertible clarity to visitors\, who immediately enter a huge\, spectacular purple wunderkammer\, the historical ancestor of every natural history museum\, created in classic Renaissance style with objects from the University’s various historical collections. Crocodiles\, sea turtles\, leopards\, giant shells\, colourful birds\, strange deformed creatures\, corals\, sponges\, skeletons\, skulls… everything in this environment – where the exhibition space is maximised to occupy every surface of the room\, from the walls inside the cabinets to the barrel ceiling – contributes to creating wonder and curiosity. \nProceeding on the left\, the wunderkammer offers a digression – access is not mandatory\, due to sensitive content – in favour of Lorenzo Tenchini‘s anatomical-clinical collection of wax models dating back to the late 19th century. Tenchini was a highly skilled physician who produced facial masks of criminals following the physiognomic and criminological theories of Cesare Lombroso\, to whom he supplied them. At the end of the hall of wonders are the famous glass ampoules with stems by Father Jean Baptiste Fourcault\, dated between 1760 and 1770: a collection of taxidermied animals\, placed in bottles with necks too narrow to insert them\, whose creation has remained a mystery for almost three centuries. It is the friar himself – the first founder of an ornithological cabinet in Parma commissioned by the Bourbons – who tells visitors his story from an animated painting\, as does Maria Luigia of Habsburg in the next room\, who expertly and elegantly introduces her delightful “period salon”\, a room decorated in shades of blue\, like a noble house\, populated by the enormous quantity of artefacts that characterised her reign and her prolific acquisition work (1816-1847)\, of which the Egyptian goat\, the narwhal tooth and the Borgo San Donnino meteorite\, which fell in Fidenza in 1808\, are particularly noteworthy. The largest section of the MUST collection dates back to the Louis period: crossing the threshold at the exit of Maria Luigia’s drawing room\, visitors enter the ancient gallery of the Natural History Museum\, a vast and dense exhibition of artefacts\, including a section dedicated to comparative anatomy\, which bears witness to a historical moment already characterised by a precise division of the sciences\, but also by a display method that still reflects a strong aesthetic component. \nThe layout of the exhibition underwent a significant change in 1859\, the year Charles Darwin’s On the Origin of Species was published and Professor Pellegrino Strobel arrived in Parma as a lecturer at the University and director of the Natural History Museum. A progressive and visionary figure\, Strobel immediately understood Darwin’s evolutionary theories and applied them to the exhibition system of his museum\, giving it a completely unexpected modernity. The MUST recounts the stages of this process through the specimens collected and observed by Charles Darwin and Alfred Russel Wallace\, the zoological illustrations of Ernst Haeckel and the meticulous installation of Strobel’s own study. Turning right in the gallery\, the MUST offers a substantial zoological and ethnographic collection – also created under Strobel – which recounts colonialism and ethnography thanks to collections from the Congo belonging to the soldier Emilio Piola and the magistrate Temistocle Ferrante (first room) and the section dedicated to Vittorio Bottego (second room)\, with a vast taxidermy collection from Eritrea and a documentary film that contextualises Bottego as a military man in the service of science\, rather than the heroic explorer of the African continent historically portrayed by Italian regime propaganda. \nLeaving this section\, visitors return to the main gallery to view the Alberto Del Prato collection\, a sort of flashback to the biodiversity of the province of Parma in the second half of the 19th century\, with a rich series of vertebrates from the Parma area\, some of which are very curious because they are now extinct. The exhibition then reaches its penultimate stage with a reconstruction of the study of Professor and Director Angelo Andres\, who in 1925 was the architect of the last museum revolution before the birth of the MUST. a great expert in biology and marine fauna – whose photographs and coral collection can be admired – it is with him\, through the canonical animated picture\, that visitors take stock of the itinerary they have just completed. \nThe final act of the journey is a sort of abrupt and dreamlike return to the future\, an intelligent circularity. An enormous Kubrickian monolith stands out in front of the visitor\, inviting them to enter what is effectively a second wunderkammer\, hypermodern and futuristic\, where\, free of any classification or information\, in a riot of colours\, there are almost three hundred entomological boxes: this is the collection of local and exotic lepidoptera and beetles created by Don Ezio Boarini and acquired by the Museum in the 1990s\, now on display for the first time in all its spectacular entirety. \n 
URL:http://www.sma.unipr.it/en/event/30-and-31-october-and-1-november-must-italys-firstmuseum-of-natural-historiography-opens-at-the-university-of-parma/
LOCATION:Main building\, via Università 12\, Parma\, 43121\, Italia
CATEGORIES:all ages,Main building,Museum of Natural Historiography,Museum opening,News
ATTACH;FMTTYPE=image/png:http://www.sma.unipr.it/wp-content/uploads/2025/09/farfalle-inaugurazione-MUST-.png
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BEGIN:VEVENT
DTSTART;TZID=Europe/Rome:20251103T080000
DTEND;TZID=Europe/Rome:20251230T170000
DTSTAMP:20260430T001723
CREATED:20251103T093201Z
LAST-MODIFIED:20251103T105555Z
UID:44214-1762156800-1767114000@www.sma.unipr.it
SUMMARY:Large crowds at MUST: record-breaking debut for the University's Museum of Natural Historiography
DESCRIPTION:A truly grand debut for MUST\, the Museum of Natural Historiography of the University of Parma. After the first two days by reservation only\, today’s free admission opening was sold out. Large crowds gathered from the opening at 10 a.m. and remained throughout the day. Visitors greatly appreciated the new museum\, which combines historiography and the natural world in a modern\, immersive\, sensory and inclusive approach: a great naturalistic narrative that follows the timeline through the lives and collections of its protagonists. \nMUST is open Tuesday to Friday from 10 a.m. to 5 p.m. and Saturday from 10 a.m. to 6 p.m.
URL:http://www.sma.unipr.it/en/event/large-crowds-at-must/
LOCATION:Main building\, via Università 12\, Parma\, 43121\, Italia
CATEGORIES:Main building,Museo di Storiografia Naturalistica,News
ATTACH;FMTTYPE=image/png:http://www.sma.unipr.it/wp-content/uploads/2025/11/MUST-wunderkammer-farfalle-imamgine-in-evidenza.png
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DTSTART;TZID=Europe/Rome:20251213T000000
DTEND;TZID=Europe/Rome:20260215T235900
DTSTAMP:20260430T001723
CREATED:20260115T103622Z
LAST-MODIFIED:20260210T143432Z
UID:44707-1765584000-1771199940@www.sma.unipr.it
SUMMARY:Giorgio Armani: the Genius on display until 15 February
DESCRIPTION:GIORGIO ARMANI: THE GENIUS ON DISPLAY IN PARMA\nAt the Abbey of Valserena\, over 100 original works drawn from materials donated by the designer to the CSAC in the 1980s. \nThe genius and creativity of Giorgio Armani on display in Parma\, at the Abbey of Valserena\, from 13 December 2025 to 15 February 2026. A comprehensive tribute organised by the University of Parma and CSAC – the University’s Centre for Studies and Communication Archives. \nThe exhibition is entitled Giorgio Armani Archivio CSAC and brings together over one hundred original works selected from the more than 8\,000 items that make up the Giorgio Armani Collection\, personally donated by the designer to the CSAC in the 1980s. Drawings\, sketches and design materials belonging to the vast heritage preserved in the Media-Fashion section of the Centre\, an exceptional collection of testimonies that allows visitors to retrace the formative years and the evolution of the creative language of one of the most iconic figures in Italian fashion worldwide. \nIn addition to the original materials on display\, there will be a selection of press articles dedicated to Armani’s meteoric rise on the international fashion scene and his early relationships with Hollywood. The exhibition will also feature posters from the two films that marked the designer’s definitive consecration in the world of cinema: Woody Allen’s Annie Hall\, in which Diane Keaton won an Oscar in 1978 wearing an Armani suit for the first time\, and Paul Schrader’s American Gigolo\, the film that revolutionised men’s fashion in 1980 thanks to the wardrobe created by the designer for the protagonist played by Richard Gere. \nWith this exhibition\, CSAC continues its tribute to Giorgio Armani\, who passed away on 4 September\, offering the public the opportunity to discover the origins of a style destined to influence generations. The designs on display – fashion sketches\, drawings and preparatory studies created using mixed techniques – convey the essence of Armani’s talent through his early works preserved in the Archive and dating from between 1975 and 1980. The representation of the female figure and the choice of materials express a new attitude\, combining freedom of movement\, elegance and awareness. Soft lines and flowing fabrics alternate with more structured materials\, in a balance of contrasts that characterises the designer’s entire production. \nArmani’s graphic style gave rise to slender female figures inspired by the figurative culture of the 1930s and the graphic sensibility of illustrators such as Guido Crepax; dresses conceived as fluid structures\, where flowing fabrics interact with more substantial materials; the birth of the famous women’s suit and unstructured jacket\, destined to become symbols of Armani’s new elegance. The exhibition also reveals the transformation of men’s fashion: softer lines\, fabrics far removed from classic rigidity in an innovative vision that anticipates the almost interchangeability of men’s and women’s wardrobes\, where gender codes intertwine and are redefined. \nGiorgio Armani Archive CSAC \n13 December 2025 – 15 February 2026 \nCSAC – Centre for Studies and Archive of Communication \nUniversity of Parma | Abbey of Valserena \nViazza di Paradigna 1\, Parma \nOpening hours: Friday 9am-3pm | Saturday and Sunday 10am-7pm \nContact details: servizimuseali@csacparma.it
URL:http://www.sma.unipr.it/en/event/giorgio-armani-il-genio-in-mostra-fino-al-8-febbraio/
LOCATION:CSAC\, Strada Viazza di Paradigna\, 1\, PARMA\, 43022\, Italia
CATEGORIES:CSAC,exhibitions,News
ATTACH;FMTTYPE=image/jpeg:http://www.sma.unipr.it/wp-content/uploads/2026/01/CSAC_ARMANI_ledwall_page-0001-3.jpg
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